personal experience and knowledge.
Tripgoodfellas start from the street selling experience, people love to see and fall in love with new stuff, being inspired or just impulse shopping?
It just when fine! to create a collection of watches designed to be eco-friendly and fun. Starting from the bottom every piece sold is a dream came true, but soon or later things get serious and you just get stuck with lot of things that you would not have taken in consideration.
Choose the right people, set up goals, find your space
The combination between this factor especially the last one game the streight to be open to collaboration being a designer long on the way to learn and set up new goals.